All engagements
156 documented write-ups — the problem, the approach and what was delivered.
156 studies
03 Follow-up
Closing the enquiry follow-up gap for accounting practices
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for accounting practices
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for accounting practices
Enquiry volume looked healthy while the work behind it stayed the same. General enquiries with no mention of the entity type or …
03 Follow-up
Closing the enquiry follow-up gap for agri-input dealers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for agri-input dealers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for agri-input dealers
Enquiry volume looked healthy while the work behind it stayed the same. Farmer enquiries with no crop, region or season. Nothing …
03 Follow-up
Closing the enquiry follow-up gap for architecture practices
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for architecture practices
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for architecture practices
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no site location, scope or approval status. …
03 Follow-up
Closing the enquiry follow-up gap for dealerships and workshops
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for dealerships and workshops
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for dealerships and workshops
Enquiry volume looked healthy while the work behind it stayed the same. Service and vehicle-sales enquiries mixed in one inbox. …
03 Follow-up
Closing the enquiry follow-up gap for banks and lenders
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for banks and lenders
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for banks and lenders
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries for products the applicant is not eligible for. …
03 Follow-up
Closing the enquiry follow-up gap for salons and aesthetics clinics
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for salons and aesthetics clinics
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for salons and aesthetics clinics
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries for services with no therapist or availability …
03 Follow-up
Closing the enquiry follow-up gap for chemical suppliers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for chemical suppliers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for chemical suppliers
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries missing grade, purity and packaging …
03 Follow-up
Closing the enquiry follow-up gap for construction firms
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for construction firms
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for construction firms
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no project type, location or budget band. …
03 Follow-up
Closing the enquiry follow-up gap for consulting firms
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for consulting firms
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for consulting firms
Enquiry volume looked healthy while the work behind it stayed the same. Vague briefs that could belong to any consultancy. Nothing …
03 Follow-up
Closing the enquiry follow-up gap for coworking and managed offices
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for coworking and managed offices
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for coworking and managed offices
Enquiry volume looked healthy while the work behind it stayed the same. Tour requests with no team size, budget or location. …
03 Follow-up
Closing the enquiry follow-up gap for security consultancies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for security consultancies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for security consultancies
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries phrased as vague security worries with no scope. …
03 Follow-up
Closing the enquiry follow-up gap for defence suppliers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for defence suppliers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for defence suppliers
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no certification or clearance information. …
03 Follow-up
Closing the enquiry follow-up gap for dental practices
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for dental practices
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. No …
01 Enquiry system
Qualified enquiry system for dental practices
Enquiry volume looked healthy while the work behind it stayed the same. Calls during clinic hours answered by a receptionist on …
03 Follow-up
Closing the enquiry follow-up gap for online stores
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for online stores
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for online stores
Enquiry volume looked healthy while the work behind it stayed the same. Paid acquisition growing while repeat purchase stays flat. …
03 Follow-up
Closing the enquiry follow-up gap for schools and coaching institutes
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for schools and coaching institutes
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for schools and coaching institutes
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no course, level or intake year. Nothing in …
03 Follow-up
Closing the enquiry follow-up gap for solar installers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for solar installers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for solar installers
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no capacity, location or usage data. …
03 Follow-up
Closing the enquiry follow-up gap for engineering consultancies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for engineering consultancies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for engineering consultancies
Enquiry volume looked healthy while the work behind it stayed the same. RFQs arriving as attachments with no requirement stated. …
03 Follow-up
Closing the enquiry follow-up gap for venues and attractions
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for venues and attractions
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for venues and attractions
Enquiry volume looked healthy while the work behind it stayed the same. Ticketing enquiries treated as box-office phone calls. …
03 Follow-up
Closing the enquiry follow-up gap for environmental consultancies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for environmental consultancies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for environmental consultancies
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no waste type, volume or compliance driver. …
03 Follow-up
Closing the enquiry follow-up gap for event planners
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for event planners
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for event planners
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no date, guest count or budget. Nothing in …
03 Follow-up
Closing the enquiry follow-up gap for financial advisory firms
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for financial advisory firms
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for financial advisory firms
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries arriving through unsecured channels with no …
03 Follow-up
Closing the enquiry follow-up gap for gyms and studios
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for gyms and studios
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for gyms and studios
Enquiry volume looked healthy while the work behind it stayed the same. Free-trial signups with no follow-up contact. Nothing in …
03 Follow-up
Closing the enquiry follow-up gap for FMCG brands
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for FMCG brands
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for FMCG brands
Enquiry volume looked healthy while the work behind it stayed the same. Distributor requests with no territory or product line …
03 Follow-up
Closing the enquiry follow-up gap for firms serving government
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for firms serving government
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for firms serving government
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries from firms that fail basic eligibility …
03 Follow-up
Closing the enquiry follow-up gap for clinics and hospitals
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for clinics and hospitals
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for clinics and hospitals
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries arriving by phone, WhatsApp and form with no …
03 Follow-up
Closing the enquiry follow-up gap for home service businesses
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for home service businesses
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for home service businesses
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries from outside the serviceable area. Nothing in …
03 Follow-up
Closing the enquiry follow-up gap for hotels and resorts
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for hotels and resorts
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for hotels and resorts
Enquiry volume looked healthy while the work behind it stayed the same. Guests forced through OTA call centres to check …
03 Follow-up
Closing the enquiry follow-up gap for HR software companies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for HR software companies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for HR software companies
Enquiry volume looked healthy while the work behind it stayed the same. Client enquiries with no role, volume or location detail. …
03 Follow-up
Closing the enquiry follow-up gap for exporters and importers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for exporters and importers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for exporters and importers
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no product detail, HS code or quantity. …
03 Follow-up
Closing the enquiry follow-up gap for insurance brokers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for insurance brokers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for insurance brokers
Enquiry volume looked healthy while the work behind it stayed the same. General quote requests with no product line or policy …
03 Follow-up
Closing the enquiry follow-up gap for interior design studios
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for interior design studios
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for interior design studios
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with only inspiration images and no scope. …
03 Follow-up
Closing the enquiry follow-up gap for IT service providers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for IT service providers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for IT service providers
Enquiry volume looked healthy while the work behind it stayed the same. Support requests arriving as new-business leads. Nothing …
03 Follow-up
Closing the enquiry follow-up gap for law firms
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for law firms
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for law firms
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries arriving for the wrong practice area or outside …
03 Follow-up
Closing the enquiry follow-up gap for logistics companies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for logistics companies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for logistics companies
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no origin, destination or mode. Nothing in …
03 Follow-up
Closing the enquiry follow-up gap for manufacturers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for manufacturers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. OEM …
01 Enquiry system
Qualified enquiry system for manufacturers
Enquiry volume looked healthy while the work behind it stayed the same. RFQs arriving without drawings, tolerances or …
03 Follow-up
Closing the enquiry follow-up gap for publishers and media brands
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for publishers and media brands
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for publishers and media brands
Enquiry volume looked healthy while the work behind it stayed the same. Advertising briefs arriving without budget, audience or …
03 Follow-up
Closing the enquiry follow-up gap for nonprofits and NGOs
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for nonprofits and NGOs
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for nonprofits and NGOs
Enquiry volume looked healthy while the work behind it stayed the same. One generic appeal used for every donor and every cause. …
03 Follow-up
Closing the enquiry follow-up gap for pet care businesses
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for pet care businesses
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for pet care businesses
Enquiry volume looked healthy while the work behind it stayed the same. Grooming bookings with no pet size, breed or temperament …
03 Follow-up
Closing the enquiry follow-up gap for pharma manufacturers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for pharma manufacturers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for pharma manufacturers
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries missing specification, certification and …
03 Follow-up
Closing the enquiry follow-up gap for photography studios
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for photography studios
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for photography studios
Enquiry volume looked healthy while the work behind it stayed the same. Availability questions answered manually over and over. …
03 Follow-up
Closing the enquiry follow-up gap for plastics processors
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for plastics processors
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for plastics processors
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no polymer, volume or tolerance detail. …
03 Follow-up
Closing the enquiry follow-up gap for real estate businesses
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for real estate businesses
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for real estate businesses
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no location, budget or timeline attached. …
03 Follow-up
Closing the enquiry follow-up gap for restaurants and cafes
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for restaurants and cafes
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for restaurants and cafes
Enquiry volume looked healthy while the work behind it stayed the same. Table reservations managed entirely through DMs. Nothing …
03 Follow-up
Closing the enquiry follow-up gap for retail stores
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for retail stores
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for retail stores
Enquiry volume looked healthy while the work behind it stayed the same. Product availability unknown until the customer walks in. …
03 Follow-up
Closing the enquiry follow-up gap for software products
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for software products
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for software products
Enquiry volume looked healthy while the work behind it stayed the same. Trial signups that never reach first value. Nothing in the …
03 Follow-up
Closing the enquiry follow-up gap for sports academies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for sports academies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for sports academies
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no age group, sport or skill level. Nothing …
03 Follow-up
Closing the enquiry follow-up gap for recruitment agencies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for recruitment agencies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for recruitment agencies
Enquiry volume looked healthy while the work behind it stayed the same. Requirements with no salary band, volume or timeline. …
03 Follow-up
Closing the enquiry follow-up gap for software companies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for software companies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for software companies
Enquiry volume looked healthy while the work behind it stayed the same. Enquiries with no problem statement or stack detail. …
03 Follow-up
Closing the enquiry follow-up gap for textile exporters
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for textile exporters
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for textile exporters
Enquiry volume looked healthy while the work behind it stayed the same. Buyer enquiries with no fabric, GSM or colour reference. …
03 Follow-up
Closing the enquiry follow-up gap for travel agencies
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for travel agencies
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for travel agencies
Enquiry volume looked healthy while the work behind it stayed the same. Itinerary requests answered days after the traveller moved …
03 Follow-up
Closing the enquiry follow-up gap for veterinary clinics
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for veterinary clinics
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for veterinary clinics
Enquiry volume looked healthy while the work behind it stayed the same. Emergencies queued behind routine booking requests. …
03 Follow-up
Closing the enquiry follow-up gap for wealth managers
Enquiries were arriving and being answered, and then nothing happened next. People who were not ready to buy in the first week …
02 Local visibility
Local search visibility for wealth managers
The business was easy to find by people who already knew its name, and invisible to people searching for its services by area. …
01 Enquiry system
Qualified enquiry system for wealth managers
Enquiry volume looked healthy while the work behind it stayed the same. General enquiries with no investable amount or goal. …