Real Estate · Social Media
Social media marketing for real estate
A property buyer scrolling at night is deciding whether the developer feels real. Stock renders and a logo do not answer that. Site progress, walkthroughs and the people on site do.
What we find
- The feed is renders that could belong to any project in any city.
- Posts announce offers rather than showing what is being built.
- Nothing in the profile tells a buyer how to book a visit.
What we build
- A monthly shoot on site — real progress, real walkthroughs, shot on a phone properly rather than a stock library.
- A content mix per project: what is built, what is left, what it costs, what the locality is like.
- A profile and pinned posts that make booking a visit obvious.
Questions
Should we show construction progress?
Yes. It is the single most credible thing a developer can post, and it answers the question every buyer has about delivery.
How often should a project post?
Twice a week is enough if the posts are real. Daily renders train people to scroll past.
Does social produce site visits?
For new launches and investment buyers, yes, slowly — it shortens the consideration period. For ready possession it mostly reassures a buyer who already found you elsewhere.
More in Real Estate
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Walkthrough reels and locality guides that convert a view into a visit.
Digital marketing for real estate in Pune
Search, ads and follow-up measured on site visits, not form fills.
Real estate marketing agency in Pune
A Pune team that reports on site visits, not on impressions.
Next step
Start with a call.
Name, phone, timeline. That is the whole form.
+91 7559436583
info@anikaayintegration.com