01 Enquiry system · Retail

Qualified enquiry system for retail stores

Enquiry volume looked healthy while the work behind it stayed the same. Product availability unknown until the customer walks in. Nothing in the enquiry path separated a serious request from a casual one, so the best hours went into conversations that were never going to close.

Enquiry system Retail Client name withheld

01 — Diagnosis

What was going wrong

01
Every offer shared one enquiry form, so nobody could tell which offer was attracting demand.
02
Enquiries for stock arriving at another location
03
Repeat local customers never re-engaged

02 — Approach

Our approach

01
Local pages per store and per product category
02
A short qualification step — requirement, timeline and budget band — placed before contact details are requested.
03
Availability and stock enquiry routed to the holding store
04
Every enquiry scored, routed to the right person, and stamped with the page it came from.

03 — Publication standard

What this page does not show

No named client. This retail engagement is described by sector and method, not attributed to a company.
No dates and no figures. Where a performance number would normally sit for qualification and intake structure work, this page has none because none has been approved for publication.
What is checkable: the qualified enquiry intake problem scoped in section 01 and the qualified enquiry intake build specified below. Both can be walked through on a call.